Hard To Port is a registered, non-profit marine conservation organization based in Northern Germany. The organization initiates and realizes effective conservation campaigns intending to protect marine wildlife and ecosystems from human harm. The name Hard To Port implicates a drastic change of course. The goal was to translate that into the overall feel of the animation. Storm, thunder, waving hair, and a little bit of sound design helped give life to the initial logo by talented logo designer Christian Bögle from killerartworx.